How to Embed Google Reviews on any Website

Mia Jensen | May 9, 2023 | 9 min read
How to Embed Google Reviews on any Website

When people search your business online, what they see in the results is the very first impression you make on them. Whether or not they decide to visit you is defined by your reviews and online profile 87% of the time.

It’s why your getting positive reviews matter so much. It’s like having an army of satisfied customers right there, singing your praises and convincing potential customers to do business with you as well.

In this blog, we will learn the benefits of embedding Google reviews on your website. We will then look at how to embed Google reviews on your website quickly and easily.

Free Guide to get more online reviews and boost google ranking

What are Embed Google reviews?

Embedding Google reviews is the process of displaying Google reviews directly on a website or other online platform. To display your reviews on your website, you can copy and paste Google’s embed code or use a third-party app to generate a widget.

You’ll need to have a Google Business Profile and have received reviews on your listing to embed Google reviews. From there, you can select the reviews you want to feature and generate an embed code to copy and paste onto your website.

8 Benefits of Adding Google Reviews Widget to your website

Embedding Google reviews is useful for showcasing customer feedback and building social proof. By displaying positive reviews on your website, you can encourage potential customers to trust your business and make a purchase.

Here are some other benefits of adding Google reviews to your website:

8 Benefits of Adding Google Reviews Widget to your website

1. Increased Credibility

Including Google reviews on your website provides social proof that your business is trustworthy and reliable. Positive reviews from real customers can help build credibility and trust with potential customers, ultimately leading to more conversions.

2. Improved SEO

Google reviews can help to boost your search engine optimization (SEO) by providing fresh, user-generated content on your website. Google values user-generated content, so incorporating reviews can help improve your website’s ranking in search engine results pages.

3. Increased Engagement

Including a Google reviews widget on your website can encourage website visitors to engage with your business. Customers are more likely to interact with a website with reviews, as they can see what other customers say about your business.

4. Increased Conversion Rates

Positive reviews increase conversion rates by giving potential customers more confidence in your business. According to a survey by BrightLocal, 87% of consumers read online reviews for local businesses, and 94% say positive reviews make them more likely to use a business.

5. Greater Transparency

Copying and pasting reviews to your website removes their legitimacy and may violate content rights. By including Google Reviews on your website, you demonstrate transparency and openness about your business. This can build trust with your customers and show that you are committed to providing the best possible service.

6. Better Customer Insights

By monitoring and analyzing Google Reviews, you can gain valuable insights into what your customers like and dislike about your business. This information can be used to improve your products or services and to make data-driven decisions that benefit your business.

7. Competitive Advantage

Including Google Reviews on your website can give you a competitive advantage over other businesses in your industry. If your competitors are not displaying reviews on their websites, you can differentiate yourself by showing your strong reputation and positive customer feedback.

8. Cost-Effective Marketing

Displaying Google Reviews on your website is a cost-effective way to market your business. Instead of spending money on traditional advertising, you can leverage the positive feedback of your customers to grow your business and attract new clients.

How to embed google reviews on your website Quickly?

If you want to embed Google Reviews on your website quickly, follow these steps:

  1. Go to the Google Maps website and search for your business name.
  2. Click on the “Reviews” tab to see your Google reviews.
  3. Click on the three dots on the right-hand side of the review you want to embed.
  4. Select “Embed” from the dropdown menu.
  5. A pop-up will appear with a link to share. Copy the link.
  6. Paste the link on your website where you want the review to appear.
  7. Save your changes, and your Google review will be displayed on your website or any other platform, including social media.

Steps to embed google reviews on your website quickly

Remember, this is for individual reviews. It will not create a widget to display all of your Google reviews.

Display Google reviews with DemandHub Review Badge

A Review Badge is a widget you can install on your website to showcase your business’s average Google rating and your best customer reviews from Google, Direct, and Facebook. This stylish app allows visitors to read your reviews while browsing your website.

Review Badge

How to install Google Review Badge on your website?

To add Google reviews to your website using the Review Badge, follow these simple steps:

  1. Go to the Google Reviews Badge.
  2. Type your name and email address and click the “Get My Review Badge” button.
  3. You will receive an email detailing the instructions for installing the widget on your site.
  4. You will get a custom code, once Demandhub is connected to your Google Business Profile.
  5. Place the following code snippet in your index.html file. This snippet should be inserted before the </body> tag.
  6. Once installed, you can reload your server to see the widget on the left-hand corner of your website.
  7. Relax and let your website’s visitors see the social proof of your business’s excellence!

The Review Badge is an effective way to highlight your positive reviews to your site visitors. 74% of people are more likely to contact a business that displays reviews on its website.

This badge lets site visitors read your raving reviews without leaving your site. This can help you convert them immediately and prevent them from going to other competitors in the area.

How to Grow Your Business With the Power of Messaging?

How to Grow Your Business With the Power of Messaging?

Including Google Reviews on your website is a powerful way to increase credibility, improve SEO, and drive conversions.

If you need help embedding Google Reviews on your website or want to uplift your online reputation, contact DemandHub. Our team of experts will assist you in getting more Google reviews and boosting your search rankings.

You can use our Google Review Badge to show off your Google Reviews on your website. Our badge is a simple and effective way to showcase customer feedback and build social proof. Just follow the steps outlined above.

DemandHub’s advanced review platform helps businesses monitor, manage and boost their online reputation. You can even access all your customers and prospects’ conversations in a single inbox.

By leveraging our text messaging technology, you can quickly and easily send review requests to customers and make it easy for them to give a review in just a few clicks.

Start building your online reputation with DemandHub today.

Frequently Asked Questions (FAQs) about Embedding Google Reviews

What are the steps to embed Google reviews on a website?

To embed Google reviews on a website, follow these steps:

  1. Use Google Places API to get your Place ID.
  2. Use the Place ID to fetch reviews using the same API.
  3. Display these reviews on your website by creating a custom widget or using a pre-built solution.
  4. Style the widget to match your website’s design.

Can I embed Google reviews without coding?

Yes, there are several third-party plugins available that allow you to embed Google reviews on your website without any coding knowledge. These plugins simply require you to input your Google Places API, and then they will handle the rest.

What are the benefits of embedding Google reviews?

Embedding Google reviews can increase the credibility of your business, as they:

  • Show real customer experiences
  • Can improve SEO, as search engines consider reviews as fresh, user-generated content

Is there a limit to how many Google reviews I can embed?

There isn’t a specific limit set by Google on the number of reviews you can embed, but it’s important to ensure a good user experience by not overwhelming visitors with too many reviews on one page.

How do I embed a Google review in HTML?

To embed a Google review in HTML:

  1. Fetch the review data from Google using the Google Places API.
  2. Create an HTML structure for your reviews, including elements like the reviewer’s name, the review text, and the star rating.

Google reviews are text-only and do not support embedded links. You can, however, include a link to your Google reviews page on your website or in email communications.

How to embed Google reviews widget on your website automatically?

To automatically embed a Google reviews widget on your website, use a third-party tool or plugin. These provide a way to display Google reviews by entering your Google Places API and configuring the settings.

How to embed Google reviews using shortcodes from Google Business profile?

While Google Business Profile doesn’t provide a direct shortcode for embedding reviews, third-party websites and plugins often do. After setting up such a plugin, you can add the provided shortcode to the desired location on your website. Check the plugin’s instructions for specific steps, as they can vary.

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